← Back to Home

CASE STUDIES

Real builds. Real products. From concept through launch and beyond.

AI Product Build + GTM

GROW WITH GHOST

A multi-channel agentic GTM platform for LinkedIn automation

We designed, built and launched an end-to-end SaaS platform that tracks intent signals across LinkedIn, surfaces warm prospects, and powers content creation and outbound messaging with AI. The platform features an AI content composer with 5-dimensional scoring, strategic engagement monitoring, competitor intelligence, and automated LinkedIn + email outreach sequences.

Deliverables

Product Strategy UX / UI Design Full-Stack Development AI Architecture GTM Launch Strategy Brand Identity
Visit Grow with Ghost ↗
Grow with Ghost platform screenshot
Full Product Build
End-to-End Design → Launch
AI Claude-Powered Stack
Multi Channel Outreach
Fintech · AI Dashboard

DIRECTIVE FINANCE

AI-powered client management & financial intelligence platform

We designed and built an intelligent client management dashboard that unifies data from practice management tools and Xero, surfaces real-time client health scores, and generates automated management reporting powered by AI.

Deliverables

AI Architecture Dashboard Design API Integrations (Xero) Data Pipeline Client Health Scoring Financial Reporting Engine
Visit Directive Finance ↗
Directive Finance dashboard screenshot
Real-Time Client Health Scoring
Multi-Platform API Integration
AI Insight Engine
Automated Management Reporting
SaaS · Community Platform

FOUNDERS ENGINE ROOM

Social network & advertising platform for startup founders

We designed, built and launched a community-driven social network and advertising platform purpose-built for startup founders. Features include founder profiles, content feeds, a native ad engine, and community tools.

Deliverables

Product Strategy UX / UI Design Full-Stack Development Community Platform Architecture Ad Engine GTM Launch Strategy
Visit Founders Engine Room ↗
Founders Engine Room platform screenshot
Community Social Network
Full Product Build
Integrated Ad Platform
End-to-End GTM Strategy
AI · Agentic Automation

PLUGGIN

The agentic automation platform for GTM teams

We designed, built and launched an agentic automation platform that turns natural language into packaged AI workflow automations. Built on Claude MCP integration with full agentic workflow engine.

Deliverables

Product Strategy AI Architecture Claude MCP Integration Agentic Workflow Engine Full-Stack Development GTM Launch Strategy
Visit Pluggin ↗
Pluggin agentic platform screenshot
Agentic AI Workflows
Claude MCP Integration
Full Product Build
Natural Language Automation
AI · SEO & AI Visibility

SURFACEABLE

SEO + AI visibility in one platform — get found in search and mentioned by AI

We designed and built Surfaceable, a platform that audits technical SEO and tracks how often brands appear when people ask ChatGPT, Claude, Gemini, and Perplexity. Combining traditional search health with AI presence rate and share of voice — a new category of visibility intelligence.

Deliverables

Product Strategy Full-Stack Development Technical SEO Audit Engine AI Visibility Tracking LLM Mention Monitoring Brand Presence Analytics
Visit Surfaceable ↗
Surfaceable platform screenshot
SEO + AI Visibility Platform
4 LLMs Monitored
Real-Time Brand Tracking
Full Product Build
VC · Off-Market Deal Sourcing

VENTURE CAPITAL DEAL FLOW

Multi-channel system to find business owners approaching exit before they list

We built a four-channel off-market deal sourcing system designed to identify business owners approaching exit before they list. Combines Companies House data pipelines, intent signal monitoring, LinkedIn network building, and SEO content programmes.

Deliverables

Companies House Data Pipeline Intent Signal Monitoring LinkedIn Network Building SEO Content Programme Lead Scoring Outbound Automation

Companies House

Director data pipeline

Enrich & Score

Exit likelihood scoring

Outbound Sequences

Email + LinkedIn automation

Intent Scoring

Exit content engagement

Warm Conversation

Off-market deal flow

Each channel reinforces the others. Companies House data feeds outbound sequences. LinkedIn content builds warm familiarity. SEO attracts inbound. Intent scoring prioritises the pipeline. The result is a compounding system that gets smarter over time.

4 Channels
3,000+ Qualified Owners
12-Month SEO Programme
Off-Market Deal Flow